Case Study: 214 Linnie — Venice Canal Vibes, Unlocked
Even great homes can miss the mark if the story is off. This one launched with the seller’s own staging and photography, and the presentation just did not capture the magic of the Canals. We hit pause, rebuilt the look and feel from the ground up, and the market responded with real energy.
Quick Stats
| Item | Detail |
|---|---|
| Address | 214 Linnie Canal, Venice, CA 90291 |
| Neighborhood | Venice Canals |
| Setting | Waterfront canal location |
| Highlights | Front row to the canals with cinematic window moments and easy outdoor connection.
Calm, collected interiors tailored to the neighborhood’s design language rather than a one size fits all stage. |
Challenge
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Initial launch used the seller’s DIY staging and photos, which felt generic and flat for a Venice Canals audience.
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Needed to shift quickly from a good home to a compelling lifestyle story.
- Seller is a developer and a licensed agent based in Orange County, so the aesthetic leaned more suburban than coastal-eclectic.
Solutions
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Pulled the listing to reset presentation with our staging partner and a cohesive design direction.
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Personally curated the vibe room by room to speak Venice Canals: layered textures, relaxed sophistication, indoor outdoor continuity.
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Reshot the entire property with our photographer, Katya, focusing on light, flow, and water views that sell the lifestyle.
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Walked the seller through targeted enhancements that would photograph beautifully and translate to in-person warmth.
Seller Context
- Owner is both a developer and a real estate agent, based in Orange County.
- Came to trust our local read on what resonates in the Canals and leaned into our full presentation plan.
Results
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Relaunch generated noticeably more interest and stronger offers because the home finally matched the lifestyle buyers were imagining.
- Buyer engagement held steady through the process and we guided the deal to a successful close.
