CASE STUDY: The Art of Simultaneous Buying and Selling


This case study details the successful dual representation in the sale and purchase of the home at 3616 Maplewood Avenue, demonstrating strategic expertise in navigating complex market dynamics and client needs.

Highlights of the Sale

  • Property Sold: 3616 Maplewood Avenue
  • Sale Price: $2,337,000
  • Price per Sq. Ft.: $1,209
  • Representation: Both buyer and seller

The Challenge: Selling to Buy

Our clients were in a classic catch-22 situation common in the real estate world: they needed to sell their existing home to finance the purchase of their new dream home. But they couldn't sell their home until they bought a new one. This meant that the sale price of their current home would significantly impact their buying power for the new property.

Our Strategy: Innovate and Overcome

Here’s how we tackled this unique scenario:

  1. Understanding Market Dynamics: We began by helping the sellers test the market based on a pricing strategy we developed that would allow our clients to get the equity they needed to buy a new home, but without overpricing and missing the market entirely. It was crucial to understand what price their home could fetch, while still ensuring our Clients could simultaneously buy and sell.
  2. Finding the Needle in the Haystack: The real challenge was the limited inventory in the desired area. We didn't just rely on listed properties; instead, we dug deep into off-market opportunities. This expanded search led us to uncover hidden gems, one of which turned out to be the perfect fit for our clients.
  3. Skillful Sale Execution: Once the new home was identified, we put their existing property back on the market. Our strategic approach in managing multiple offers ensured that our clients got the best deal possible, including us negotiating terms other than price to successfully allow our clients to take their current equity and apply it to their new home while ensuring they still had a place to live.
  4. Juggling Multiple Transactions: With a tight timeline, we meticulously coordinated the sale of their existing property and the purchase of the new one. This required high-level strategic planning and execution to ensure everything fell into place perfectly.

Results: A Win-Win Situation

  • Successful Dual Transaction: Both the sale of the Maplewood Avenue property and the purchase of the new home were completed efficiently, meeting our clients' financial and timing needs.
  • Expertise in Action: Our deep market knowledge and strategic foresight were key in managing the complexities of simultaneous buying and selling.
  • Client Delight: Our clients were more than satisfied with the outcome, which not only met but exceeded their expectations in both financial gain and process efficiency.

What’s Next?

We are now excitedly working on selling the buyers' of this property's previous home, reaffirming our commitment to exceptional service. Our dedication to efficiency and excellence ensures a smooth and successful transaction every time.

Let’s Talk Real Estate

Are you thinking of buying or selling, or just curious about your micro-market? We’re here to help. Our team is ready to provide you with the same level of expertise and dedication we demonstrated in the 3616 Maplewood Avenue case. Feel free to reach out to us – we’re just a call away, ready to assist you in your real estate journey.